The hidden risk associated with the inappropriate use of social media is not necessarily the reduction in workplace productivity, but the speed at which inappropriate comments can become public. In response, ensuring employees are aware of the appropriate use of social media is a growing workplace priority.
Gone are the days when a tweet was just the sound a bird made. Twitter, Facebook and other social media platforms have not only changed the way we communicate at home but also in the workplace.
On social media we can publicly share unfiltered content at a breakneck pace. This raises ever-increasing security, ethical and legal concerns for employers. The raw and unfiltered nature of social media provides a forum for employees to publicly bully, discriminate and harass co-workers from inside and outside the workplace.
This goes far beyond the need to ensure employees aren’t spending the entire day looking at cute cat videos.
A good social media usage policy is essential. But on its own it’s not enough to minimise risk and ensure compliance. Employers also need to provide training that gives employees the insight to:
- Distinguish appropriate from inappropriate use
- Recognise how social media can be used to bully, harass and discriminate
- Describe the legal consequences of misusing social media
- Explain the circumstances in which social media may be connected with the workplace
- Apply practical strategies to avoid breaching company or legal requirements.
If you want to avoid the pitfalls of the inappropriate use of social media in your workplace, consider starting with training that emphasises awareness and equity. Electronic communication and social media in the workplace is included in the suite of compliance training courses provided in Learning Seat’s compliance program, The S.A.F.E files.
Contact us or call 1300 133 151 for more information.